BURŪV UV Smart Band for Apple Watch®
Created by dermatologist for beautiful, healthy skin
BURŪV® UV Sensor Band for Apple Watch®
BURŪV® UV Sensor Band for Apple Watch®
Try risk-free for 60 days. No subscription required.
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- Free Shipping to US
- Ships Same Day by 12PM EST
- 1-Year Warranty
Your Apple Watch® knows you. Now it knows your sun. BURŪV measures the real UV hitting your skin, then factors in your skin type and sunscreen to prompt you when it's time to reapply.
Requires Apple Watch® + iPhone®.
What is BURŪV
What is BURŪV
UV is the Missing Metric for Healthy, Beautiful Skin
The BURŪV band senses the UVA and UVB reaching your skin every day, every season, in real time. It's not a forecast, not an index. The companion app factors your skin type and SPF, then prompts when to reapply, cover up, or head inside.
Patented TruSun® technology was developed by a US double-board certified dermatologist and Mohs surgeon to help you develop sun-smart habits for life.
Who BURŪV is for
- You invest in your skin. Serums, facials, laser treatments... on repeat. BURUV shows you when UV is working against them, so you can protect what you've put into your appearance.
- You are high-risk from the sun. Your skin type, family history, medications, or conditions can make you more vulnerable to UV damage. BURŪV gives you real numbers instead of guesswork.
- You're in charge of everyone's sunscreen. Pool days, sporting events, weekends on the slopes, and off-season vacations call for timely skin protection. Your prompt to reapply is the reminder the whole crew needs.
- You live outside. Runners, golfers, swimmers, and gardeners lose skin protection from sweat, friction, and time. Choose the Active SunZone™ goal and BURŪV keeps watch so you can play.
BURŪV doesn't replace sunscreen, it reveals why and when you need it.
Fits Apple Watch Series 4+, SE, and Ultra (40–49 mm). Requires iPhone. No subscription. HSA/FSA eligible through Truemed for those who qualify. 60-day risk-free trial.
HSA/FSA Eligible through Truemed
HSA/FSA Eligible through Truemed
Pay for your BURŪV Smart Band using pre-tax HSA/FSA dollars through our partner, Truemed and save up to 30%.* Take a short survey at checkout to determine eligibility.
*Truemed is for qualified customers. HSA/FSA tax savings vary. Learn more.
What's In the Box
What's In the Box
Compatibility & Specs
Compatibility & Specs
Compatibility & Specs:
- Fits: Apple Watch® Series 4, 5, 6, 7, 8, 9, 10, 11 | SE, SE 2, SE 3 | Ultra, Ultra 2, Ultra 3, and Ultra 4, 40–49 mm. iPhone® required.
- Battery: Up to 5 days. Charges alongside your watch on the included dual charger.
- Build: High-performance Soft Silicone, Water-resistant & Swim-Proof
- Colors: Black, white, blush, or orange, with lug options - silver, black or rose gold.
- Peace of Mind: No subscription. Free Shipping, 60-day risk free trial. 1-year warranty.
Returns & Warranty
Returns & Warranty
Watch: How BURŪV Works ▶
Made for the Apple Watch® You Already Love
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CHARGE
Swap your band once. The BURŪV smart band and your Apple Watch will charge together from now on. One habit, ready when you are. Easy.
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PAIR
Download & open the free BURŪV App on your phone. Find and press the "B" for "BURŪV" app on your watch. Touch "Pair" to connect the band to your Apple Watch®.
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wear
Seeing your real sun exposure changes your habits. BURŪV doesn't use a generic UV forecast. Get real UV data + clear notifications on your wrist (and phone).
I already have a UV index. Why do I need BURŪV?
| A UV index forecast | BURŪV | |
|---|---|---|
| What it reads | A forecast for your city | The sun at your wrist, in real time |
| Personalized to | No one. Same number for everyone | Your skin type and SunZone™ goal |
| Sunscreen | Not factored in | Factors in your SPF and its fade |
| What you get | A number to interpret | A prompt at the moment it matters |
You stay in charge of your sun decisions. BURŪV gives you the information to make them.
Dermatologist-founded
"100,000 patients. 15,000 surgeries. I just knew we could do better." —Dr. Brian Matthys
BURŪV was conceived in 2017 by Dr. Matthys after decades of watching patients spend fortunes fixing sun damage they could have prevented. The problem was never motivation. It was visibility.
The patented TruSun® technology was developed to measure what no other device does — your actual UV exposure, personalized to your skin, your habits, and your life. Not a forecast. Not a generic index. Yours.
BURŪV is the result of 25 years of clinical practice, dermatological research, and the belief that prevention is the most powerful skincare investment anyone can make.
Measured, Not Guessed
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11 Patents worldwide
TruSun® measures UVA and UVB at your wrist, live. Not a forecasted UV Index.
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One Clear Measurement
BURŪV measures the UV your skin has received as Ray-On™ units. You can think of it like a "sun calorie." The SunZone™ you choose: Beauty, Balance, or Active, sets your daily Ray-On limit.
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KNOWS WHEN SUNSCREEN FADES
In a year-long study, participants who wore SPF 30 every morning saw clearer, smoother skin.¹ But are you using enough? Is it still working? BURŪV takes away the guesswork so you can enjoy the benefits.
TIME Best Inventions 2026 • Created by a Dermatologist/ Mohs Surgeon • 60-day Trial
¹Randhawa M, et al. Dermatol Surg. 2016;42(12):1354–1361.
Early adopters. Real results.
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You Need this on your wrist
If you're serious about skin health, you need this onyour wrist. BURUV blends into my daily routine so easily but the impact on my sun awareness is huge.
BRIANNA @themelahomie, Skin Cancer Advocate
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Ready for my BURUV beauty!
I am thrilled to have a real-time friend in keeping my skin youthful and healthy. Thanks Buruv! Now I realize just how much unintential sun I get that causes aging in moments.
we heart books, Early Adopter
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Sunburns Prevented
I love going to the beach, but I always get sunburned. The first time Iwore my buruv band was the first time no one in my family got sunburned!
RobUSA1, Early Adopter
Frequently Asked Questions
Can BURŪV be used without an Apple Watch®?
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No, BURŪV cannot be used without an Apple Watch®. BURŪV is designed for Apple Watch. You will need an Apple Watch Series 4 or newer and an iPhone with the BURŪV app. The band, the watch, and the app work together to show you the sun.
BURŪV plans to expand to additional wearable devices and platforms in the future. The best way to stay informed — and score a chance to win a free band — is to join the SunBlock Party.
How do I charge the band?
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Inside your BURUV box, you'll receive a charging dock, cord, and even a charging block (the thing that goes into the wall) because those things always seem to disappear, don't they?
Once you attach your band to your Apple Watch, you'll charge both on the dual charging dock as you normally would charge your watch.
One simple process so the watch you love and the band you need are always ready when you are.
How much does the app cost?
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The BURŪV app is free to download and free to use. No subscription fee either.
Can I use HSA/FSA pre-tax funds to order?
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Yes! The BURŪV smart band is proudly eligible for HSA/FSA funds through our partner Truemed.
In order to apply your pre-tax savings account to the purchase, skip the "Shop" checkout, if populated, and instead click "Checkout as Guest."
Complete the form and choose the last payment option "Truemed - Pay with HSA/FSA Funds."
You'll then be taken to a short survey on the Truemed site to see if you qualify. You can also submit for reimbursement from your HSA/FSA Account through a link on the confirmation page.
What's a Ray-On™?
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Ray-On™ is the unit of measurement for sun exposure. It's like a sun calorie, a simple, personal measure of how much UV your skin has actually received.
BURŪV uses the sensor embedded in the band to measure UVA, UVB, and abmient light throughout the day. This reading isn't a forecast or a regional index, but a real-time reading of the ultraviolet rays hitting your skin.
Combined with your skin type, location, sunscreen use, and daily activity, your Ray-On™ count becomes the foundation for personalized guidance that tells you exactly when to protect, reapply, or seek shade. No other device offers this.
*Truemed is for qualified customers. HSA/FSA tax savings vary. Learn more at truemed.com/disclosures